Privacy Policy

How Esther Luxe Safaris collects, uses and protects your personal data.

1. Who we are

This policy explains how Esther Luxe Safaris (“we”, “us”), a tour operator based in Nairobi, Kenya, handles personal data collected through estherluxesafaris.co.ke and when you enquire, book or travel with us. We are the data controller for the information described below.

Contact: info@estherluxesafaris.co.ke · +254 720 412 362 · ABC Place, Waiyaki Way, Westlands, Nairobi, Kenya.

2. Information we collect

Information you give us. When you use our enquiry, booking or contact forms, or email or call us, we may collect your name, email address, phone number, country, travel dates, group size, preferences and message. To arrange your trip we may also need details such as traveller names as they appear on passports, for park permits, flights and accommodation.

Information collected automatically. When you browse the site we may collect technical data such as IP address, browser and device type, pages viewed and referring site, using cookies and similar technologies.

3. How we use your information

  • To respond to your enquiries and prepare quotes and itineraries.
  • To arrange, confirm and manage your booking and travel services.
  • To process payments, issue invoices and keep financial records.
  • To keep you safe and provide support during your trip.
  • To understand how the website is used and improve it.
  • To send travel information you have asked for, and marketing messages only where the law allows and you can opt out at any time.
  • To meet our legal and regulatory obligations.

4. Lawful basis

We process personal data where it is needed to take steps at your request or perform a contract with you, where you have given consent, where we have a legitimate interest in running and improving our business, and where we must comply with the law. This includes our obligations under the Kenya Data Protection Act, 2019 and, where it applies to you, the EU and UK GDPR.

5. Who we share information with

We do not sell your personal data. We share it only as needed with: lodges, camps, drivers, guides, airlines and other suppliers who deliver your trip; park and conservancy authorities where permits or entry records require it; payment providers; and service providers that support our website, such as hosting, email delivery, analytics and review widgets. We may also disclose information where required by law.

6. Cookies, analytics and third-party content

We use Google Analytics to understand how visitors use the site. Our pages may also load content from third parties, such as Google Fonts and review widgets from Tripadvisor and Google, which can receive technical data such as your IP address. You can block or delete cookies in your browser settings, although some parts of the site may not work as intended.

7. International transfers

Some of our providers, and travel suppliers in other countries, may process data outside Kenya. Where this happens we take steps to ensure your data remains protected.

8. How long we keep information

We keep personal data only as long as needed for the purposes above, including to meet legal, accounting and reporting requirements, and then delete or anonymise it.

9. Security

We use reasonable technical and organisational measures to protect personal data. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

10. Your rights

Depending on where you live, you may have the right to access, correct or delete your personal data, to object to or restrict certain processing, to data portability, and to withdraw consent at any time. To exercise these rights, contact us using the details above. You also have the right to complain to the Office of the Data Protection Commissioner in Kenya, or to your local data protection authority.

11. Children

Our website is not aimed at children. We collect details about children only when a parent or guardian provides them to arrange a booking.

12. Links to other sites

Our website links to other sites, including partner platforms. We are not responsible for their privacy practices, so please read their policies.

13. Changes to this policy

We may update this policy from time to time. The effective date below shows when it was last revised.

Effective date: 13 October 2026